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PrepTest 73, Passage 3, Setup

The content delves into a critical analysis of advertising, focusing on the debate between the critic Marcuse's perspective and a counter-argument that challenges his views.
  • Marcuse criticizes advertising for creating false needs and preventing true satisfaction.
  • The passage details Marcuse's theory, emphasizing the distinction between true and false needs.
  • A counter-argument is presented, asserting that individuals can differentiate between their true and false needs, thereby challenging Marcuse's stance.
  • The author admits that advertising has both positive and negative aspects but leans towards defending advertising against Marcuse's criticisms.
  • The passage concludes by suggesting that the critique of advertising is not entirely justified, highlighting the complexity of the issue.
Introduction to Marcuse's Critique
Exploration of True vs. False Needs
Counter-Argument Against Marcuse
Conclusion and Reflection on Advertising